Copy Cocktail - A Writing Course

$79.00

Instant Digital Download

Learn how to write copy, create sales pages, get your emails opened by readers, and be persuasive with your words.

Copy is the magical cocktail for success in business, on your website, your social media posts, and everything you write.

Frustrated by not getting readers to convert into buyers? Have great products and images, but no sales? Learn to write copy, and you’ll never have to work for anyone else again. Turn those visitors into buyers.

“What exactly IS copy?”, you might be asking. Copy is also known as copywriting. It’s the mixture of words you use for your business, in your writing of blog posts, and in the text that you use to juice up any product or offering. It also includes email subject headers to blog post titles, video titles, product descriptions, blurbs, bios, your business cards, your “about me” page, your media kit, the words that you put in books, or papers, or scripts, or post on social media. All of that text is your magical aperitif, or, your copy cocktail. These are the carefully-chosen words you use to get people to know, like, and trust you.

Copy cocktail also includes all the words you choose to use for influence and selling. This mixture of words help to express yourself and tell people what your business is all about. Whether you want to be a professional copywriter or not, your copy cocktail is your wingman, your collection of salts, sugars, bitters, and sours, that give your style, simplicity, charm, and relatability to your audience. They have the power to awaken the senses of your audience. Just as people have tendencies to judge books by their covers, your audience will judge your business and anything else you communicate by the selection and mixture of words that you use.

Here’s what you’re going to learn throughout this book:

The reason why well-written copy can still be sour and bitter, and not convert. How to sweeten your copy’s cocktail with the STIR method. A writing exercise to give you liquid-courage strength that practically guarantees your ability to write happy-hour quality copy most everyone will love. How to make your reader wonder if you’ve hijacked her phone or have been looking through her browser history. What experts intend to say when they recommend to “write like you talk”. Word turnoffs that send your customer running out the bar without paying for their cocktail. Examples of copywriting: before (yikes) and after (booya). Write headlines that crave clicking How to write your about page while balancing your customer and your talents The one ingredient you need to make sure your customers take action Methods to fill your creative well when you’re stuck. Bar party tricks to write your best content. Ever. Some of my favorite exercises to get your writing flow going, along with creating themes.

Ready to learn how to write copy that you can use in all aspects of your marketing? Snag this course today and get to writing your best content pieces ever... faster.

♡ Please note this file is for personal use only (no resale of templates allowed). You may not forward, share, sell or distribute the file, even to someone "helping" you with the files. You may not repackage or use the base files to design your own templates for resale. All rights are reserved by Kerrie Legend Designs. For commercial use, please contact me as commercial licenses vary in price.

♡ Due to the digital nature of my products I am unable to provide a refund once a file has been purchased. Please be sure to ask questions prior to purchasing if you have any or require clarification. If a Canva template or Canva product, user must have a working knowledge of Canva, using folders, layers, modifying text, colors, and fonts; I do not provide Canva training. There are tutorials and videos available on Canva for reference. I am not responsible for Canva's system glitches, errors, or saving issues. Please consult with Canva if you experience any errors. However, I will do my part in ensuring you have access to and are able to open the template links.

♡ Printing color may change slightly from what you see on your screen to when it is finished by a printer. It depends on a number of things including your screen resolution, quality of your printer, quality of the inks and toner you have used and more. Please note that as this is out of my control I am unable to issue a refund based on this.

Digital downloads

File delivery

Your files will be available to download once payment is confirmed.

Payment Options

Secure options
  • Accepts Etsy gift cards

Returns & Exchanges

I gladly accept returns and exchanges

Just contact me within: 14 days of delivery

Ship items back to me within: 30 days of delivery

I don't accept cancellations

But please contact me if you have any problems with your order.

The following items can't be returned or exchanged

Because of the nature of these items, unless they arrive damaged or defective, I can't accept returns for:

  • Custom or personalized orders
  • Perishable products (like food or flowers)
  • Digital downloads
  • Intimate items (for health/hygiene reasons)
  • Items on sale

Conditions of return

Buyers are responsible for return shipping costs. If the item is not returned in its original condition, the buyer is responsible for any loss in value.

Frequently Asked Questions

Can my virtual assistant help me with my Canva template project?

TERMS & CONDITIONS OF USE

Please note by purchasing any of my digital products you are agreeing to the following terms of use.

♡ Please note this file is for personal use only (no resale of templates allowed). You may not forward, share, sell or distribute the file, even to someone "helping" you with the files. You may not repackage or use the base files to design your own templates for resale. All rights are reserved by Kerrie Legend Designs. For commercial use, please contact me as commercial licenses vary in price.

Can I share your Canva templates with my team on Canva?

TERMS & CONDITIONS OF USE

Please note by purchasing any of my digital products you are agreeing to the following terms of use.

♡ If a Canva product, sharing Canva links using Canva's team feature is strictly forbidden. User access will be removed if team use is detected, followed by DMCA notices and legal action, and no refund will be given. Only the purchaser may access purchased files.

Custom and personalized orders

All the time! I'd be happy to create something custom for you in Canva, Photoshop, or InDesign that meets your needs. Pricing varies on page count as well as technical elements and time investment. Send me a message with your project needs and I'll be happy to give you a quote.

Legal imprint